Syrian Artist Al-Chami Joins PUBG Mobile as First Arab Character
January 13, 2026263 VuesTemps de lecture: 2 minutes
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The Syrian singer Al-Chami has officially announced his entry into the gaming industry through a collaboration with PUBG Mobile. This partnership marks him as the first Arab artist to be featured as a character in the game, highlighting his increasing popularity among young fans and gamers.
Details of the Collaboration
Al-Chami stated that the player character in PUBG Mobile will allow fans to interact with him directly within the digital environment, showcasing an unprecedented integration of music and digital culture.
He accompanied the announcement with a series of photos from a shoot with the PUBG Mobile team, which he shared on his official Instagram account, captioning it with excitement: "As promised, PUBG," alluding to the upcoming launch of the collaboration.
Origin of the Idea
The idea for the collaboration originated from an Instagram live session where Al-Chami spontaneously played PUBG Mobile. The massive public interaction during the stream caught the attention of the global company, leading to official communications and the establishment of the partnership.
In a post on his Instagram Story, Al-Chami wrote:
"The buzz reached the company within minutes, and they started contacting me… It seems there’s a collaboration with PUBG globally… I love you all and appreciate your support; let’s see what happens next."
Ongoing Public Engagement
Simultaneously, Al-Chami held a major concert in Cairo, where he expressed his gratitude to the Egyptian audience, stating:
"A big shoutout to my audience in Egypt… May this year be filled with blessings for us all… and may the best be yet to come, God willing."
