Luxury Hotel in Macau Sells Golden Floor for $13 Million Amid Rising Gold Prices
The Grand Emperor Hotel in Macau has made a unique decision to sell its golden floor, which is adorned with actual gold bars, for approximately $13 million. This move capitalizes on the recent surge in gold prices.
Opened in 2006, the luxury hotel was renowned for its "golden corridor" in the main lobby, featuring dozens of pure gold bars, each weighing one kilogram.
In an official statement, the hotel explained that the original design of the corridor aimed to create a luxurious and dazzling atmosphere. However, current market conditions have made gold a more lucrative investment than mere decoration.
Emperor Entertainment Hotel Limited, the hotel's owner, stated that the decision to remove the gold bars is part of a renovation and development plan for the hotel, noting that the area containing the gold "no longer aligns with the future direction of the hotel."
The company confirmed that the sale of 79 kilograms of gold for $12.8 million will strengthen the group's financial position and allow for new investment opportunities.
It is noteworthy that the hotel suspended its gaming operations in October 2025 after Macau authorities tightened casino regulations, aligning with Beijing's directives to diversify the city's economy. Macau remains the only place in China where gambling is permitted and was the world's leading gaming revenue generator in 2025.
This decision positions the Grand Emperor Hotel as a rare example of how material luxury can be transformed into a successful financial investment amid global market fluctuations.
