Macau Hotel Sells Gold Floor for $12.8 Million Amid Rising Prices

The Grand Emperor Hotel in Macau has announced the sale of gold bars that decorated its entrance floor for approximately 12.8 million US dollars, taking advantage of the recent surge in gold prices.
Opened in 2006, the luxury hotel was renowned for its "golden corridor" in the main lobby, featuring numerous pure gold bars, each weighing one kilogram.
The hotel explained in an official statement that the corridor was designed to create a lavish atmosphere. However, current market conditions have made gold a more lucrative investment than a decorative element.
The hotel's owner, Emperor Entertainment Hotel Limited, indicated that the decision to remove the gold bars aligns with a broader renovation and development strategy, noting that the area containing the gold was deemed unsuitable for the hotel's future direction.
The company confirmed that selling 79 kilograms of gold would improve its financial standing and allow for investment in new opportunities.
It is important to note that the hotel suspended its gambling operations in October 2025, following tightened regulations in Macau that align with Beijing's efforts to diversify the local economy. Macau is the only region in China where gambling is legal and had previously led the world in gaming revenues in 2025.
This decision exemplifies how the Grand Emperor Hotel is transforming material luxury into a viable financial asset amid fluctuating global markets.
